/* === DESIGN TOKENS === */
:root {
  /* Editorial palette — ink, paper, brass */
  --ink: #14110F;
  --ink-soft: #2A2520;
  --paper: #F5EFE3;
  --paper-warm: #EAE2D2;
  --brass: #B8924A;
  --brass-deep: #8E6F31;
  --burgundy: #6D1E2A;
  --muted: #8A8278;
  --rule: rgba(20, 17, 15, 0.12);
  --rule-paper: rgba(245, 239, 227, 0.18);

  /* Type */
  --display: "Montserrat", "Inter", system-ui, sans-serif;
  --body: "Lato", system-ui, -apple-system, sans-serif;
  --mono: "Montserrat", system-ui, sans-serif;

  /* Layout */
  --col-max: 1280px;
  --gutter: clamp(1.25rem, 3vw, 2.5rem);
}

* { box-sizing: border-box; margin: 0; padding: 0; }

html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }

body {
  font-family: var(--body);
  background: var(--paper);
  color: var(--ink);
  line-height: 1.55;
  font-size: 16px;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
  overflow-x: hidden;
}

img { max-width: 100%; height: auto; display: block; }

a { color: inherit; text-decoration: none; }

button { font-family: inherit; cursor: pointer; border: none; background: none; }

/* === TYPOGRAPHY UTILITIES === */
.eyebrow {
  font-family: var(--mono);
  font-size: 0.7rem;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--brass-deep);
  display: inline-flex;
  align-items: center;
  gap: 0.6rem;
  font-weight: 600;
}
.eyebrow::before {
  content: "";
  width: 22px;
  height: 1px;
  background: var(--brass);
}

.section-num {
  font-family: var(--mono);
  font-size: 0.7rem;
  letter-spacing: 0.18em;
  color: var(--muted);
  font-weight: 600;
}

h1, h2, h3, h4 {
  font-family: var(--display);
  font-weight: 500;
  letter-spacing: -0.025em;
  line-height: 1.02;
  color: var(--ink);
}

h1 { font-size: clamp(2.2rem, 5vw, 4.4rem); font-weight: 600; }
h2 { font-size: clamp(1.7rem, 3.5vw, 3rem); font-weight: 500; color: var(--brass); }
h3 { font-size: clamp(1.3rem, 2.2vw, 1.8rem); font-weight: 500; }

/* Emphasis: em uses color + weight bump */
em {
  font-style: normal;
  color: var(--brass);
  font-weight: 500;
}

p { font-size: clamp(1rem, 1.15vw, 1.075rem); }

.lead {
  font-family: var(--display);
  font-size: clamp(1.25rem, 1.8vw, 1.6rem);
  font-weight: 400;
  font-style: normal;
  line-height: 1.3;
  color: var(--ink-soft);
  letter-spacing: -0.015em;
}

/* === LAYOUT PRIMITIVES === */
.container {
  max-width: var(--col-max);
  margin: 0 auto;
  padding: 0 var(--gutter);
}

section { padding: clamp(4rem, 8vw, 7rem) 0; position: relative; }

.section-header {
  display: grid;
  grid-template-columns: 1fr;
  gap: 2rem;
  align-items: baseline;
  margin-bottom: clamp(2rem, 4vw, 3.5rem);
  padding-bottom: 1.5rem;
  border-bottom: 1px solid var(--rule);
}
.section-header .meta { display: flex; flex-direction: column; gap: 0.4rem; min-width: 120px; }
.section-header h2 { max-width: 14ch; }

.hairline { height: 1px; background: var(--rule); border: none; margin: 2rem 0; }

/* === NAV === */
.nav {
  position: fixed; top: 0; left: 0; right: 0; z-index: 100;
  padding: 1.1rem var(--gutter);
  background: rgba(20, 17, 15, 0.92);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  border-bottom: 1px solid rgba(245, 239, 227, 0.08);
  color: var(--paper);
}
.nav-inner {
  max-width: var(--col-max); margin: 0 auto;
  display: flex; align-items: center; justify-content: space-between; gap: 1rem;
}
.brand {
  display: flex; align-items: center; gap: 0.75rem;
  font-family: var(--display);
  font-weight: 500;
  font-size: 1.2rem;
  letter-spacing: -0.01em;
}
.brand-mark {
  width: 36px; height: 36px;
  border: 1.5px solid var(--brass);
  display: grid; place-items: center;
  font-family: var(--display);
  font-style: normal;
  font-weight: 500;
  font-size: 1.25rem;
  color: var(--brass);
  background: rgba(184, 146, 74, 0.08);
}
.brand-mark-img {
  width: 40px;
  height: 40px;
  object-fit: contain;
  display: block;
  flex-shrink: 0;
}
.brand small {
  font-family: var(--mono);
  font-size: 0.6rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--brass);
  display: block;
  margin-top: 2px;
  font-weight: 400;
}
.nav-cta {
  padding: 0.7rem 1.3rem;
  border: 1px solid var(--brass);
  color: var(--paper);
  font-size: 0.85rem;
  letter-spacing: 0.02em;
  transition: all 0.2s ease;
}
.nav-cta:hover { background: var(--brass); color: var(--ink); }

/* === HERO === */
.hero {
  background: var(--ink);
  color: var(--paper);
  padding: 5.5rem 0 0;
  position: relative;
  overflow: hidden;
}
.hero::before {
  content: "";
  position: absolute;
  inset: 0;
  background:
    radial-gradient(ellipse 88% 72% at 88% 18%, rgba(214, 170, 83, 0.32), transparent 54%),
    radial-gradient(ellipse 58% 54% at 100% 44%, rgba(196, 150, 61, 0.22), transparent 58%),
    radial-gradient(ellipse 60% 40% at 10% 80%, rgba(109, 30, 42, 0.16), transparent 60%);
  pointer-events: none;
}
.hero-inner {
  position: relative;
  display: grid;
  grid-template-columns: 1.05fr 1fr;
  gap: clamp(2rem, 5vw, 4.5rem);
  align-items: end;
}
.hero-content {
  align-self: start;
  padding-top: 1.5rem;
  padding-bottom: 3rem;
}
.hero-issue {
  display: flex;
  align-items: center;
  gap: 1rem;
  font-family: var(--mono);
  font-weight: 600;
  font-size: 0.72rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--brass);
  margin-bottom: 2.5rem;
}
.hero-issue::before, .hero-issue::after {
  content: ""; height: 1px; background: var(--brass); flex: 1; max-width: 60px;
}
.hero h1 {
  color: var(--paper);
  font-weight: 400;
  margin-bottom: 1.8rem;
}
.hero h1 em {
  font-style: normal;
  color: var(--brass);
  font-weight: 600;
}

/* Typewriter effect for the highlighted headline words */
.hero h1 .typewriter-group {
  white-space: normal;
}
.hero h1 .typewriter-word {
  display: inline-grid;
  vertical-align: baseline;
  position: relative;
}
.hero h1 .typewriter-word::before,
.hero h1 .typewriter-live {
  grid-area: 1 / 1;
}
.hero h1 .typewriter-word::before {
  content: attr(data-text);
  visibility: hidden;
  pointer-events: none;
}
.hero h1 .typewriter-live {
  display: inline-flex;
  align-items: baseline;
  justify-self: start;
}
.hero h1 .typewriter-live::after {
  content: "";
  display: inline-block;
  width: 0.065em;
  height: 0.82em;
  margin-left: 0.075em;
  background: currentColor;
  transform: translateY(0.07em);
  opacity: 0;
}
.hero h1 .typewriter-word.is-typing .typewriter-live::after,
.hero h1 .typewriter-group.is-complete .typewriter-word:last-child .typewriter-live::after {
  opacity: 1;
  animation: headline-caret 0.72s step-end infinite;
}
@keyframes headline-caret {
  0%, 48% { opacity: 1; }
  49%, 100% { opacity: 0; }
}
@media (prefers-reduced-motion: reduce) {
  .hero h1 .typewriter-live::after { display: none; }
}
.hero-lead {
  color: rgba(245, 239, 227, 0.78);
  font-family: var(--body);
  font-size: clamp(1.05rem, 1.3vw, 1.2rem);
  line-height: 1.6;
  font-weight: 300;
  margin-bottom: 2.5rem;
  max-width: 52ch;
}
.hero-ctas {
  display: flex; flex-wrap: wrap; gap: 1rem;
  margin-bottom: 3rem;
}

.btn {
  display: inline-flex;
  align-items: center;
  gap: 0.7rem;
  padding: 1rem 1.6rem;
  font-size: 0.92rem;
  font-weight: 500;
  letter-spacing: 0.01em;
  transition: all 0.25s ease;
  cursor: pointer;
  border: 1px solid transparent;
  font-family: var(--body);
}
.btn-primary {
  background: var(--brass);
  color: var(--ink);
  border-color: var(--brass);
}
.btn-primary:hover {
  background: var(--paper);
  border-color: var(--paper);
  transform: translateY(-1px);
}
.btn-ghost {
  background: transparent;
  color: var(--paper);
  border-color: rgba(245, 239, 227, 0.3);
}
.btn-ghost:hover { border-color: var(--paper); }

.btn .arrow { display: inline-block; transition: transform 0.2s ease; }
.btn:hover .arrow { transform: translateX(3px); }

.hero-badges {
  display: flex;
  flex-wrap: wrap;
  gap: 2rem;
  padding-top: 2rem;
  border-top: 1px solid rgba(245, 239, 227, 0.12);
}
.badge {
  display: flex; flex-direction: column; gap: 0.3rem;
}
.badge-num {
  font-family: var(--display);
  font-size: 2rem;
  font-weight: 400;
  color: var(--brass);
  line-height: 1;
}
.badge-label {
  font-family: var(--mono);
  font-weight: 600;
  font-size: 0.68rem;
  letter-spacing: 0.15em;
  text-transform: uppercase;
  color: rgba(245, 239, 227, 0.65);
}

/* Hero feature image — Rick Gazzi inside the K frame */
.hero-feature {
  position: relative;
  display: flex;
  align-items: flex-end;
  justify-content: center;
  padding: 0;
  transform: none;
}
.hero-feature::before {
  /* Warm golden atmospheric glow behind the image */
  content: "";
  position: absolute;
  inset: 0;
  background: radial-gradient(ellipse 85% 85% at 54% 48%, rgba(215, 171, 83, 0.30), transparent 70%);
  z-index: 0;
  pointer-events: none;
  filter: blur(30px);
}
.hero-feature-img {
  position: relative;
  z-index: 1;
  width: 100%;
  max-width: 620px;
  height: auto;
  display: block;
  filter: drop-shadow(0 20px 50px rgba(0, 0, 0, 0.55));
  animation: hero-fade-in 1.1s cubic-bezier(0.16, 1, 0.3, 1) both;
}
@keyframes hero-fade-in {
  from { opacity: 0; transform: translateY(20px) scale(0.98); }
  to   { opacity: 1; transform: translateY(0) scale(1); }
}
@keyframes hero-fade-in {
  from { opacity: 0; transform: translateY(20px) scale(0.98); }
  to   { opacity: 1; transform: translateY(0) scale(1); }
}

/* === DECORATIVE BIG K === */
.k-mark {
  position: absolute;
  font-family: var(--display);
  font-style: normal;
  color: rgba(184, 146, 74, 0.06);
  font-size: clamp(20rem, 40vw, 36rem);
  font-weight: 400;
  line-height: 0.7;
  pointer-events: none;
  user-select: none;
  z-index: 0;
}

/* === IDENTIFICATION (Section 2) === */
.identify {
  background: var(--paper);
  padding-top: 6rem;
}
.identify-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(2rem, 5vw, 5rem);
  align-items: start;
}
.questions {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 1.2rem;
  padding-top: 1rem;
  border-top: 2px solid var(--ink);
}
.questions li {
  font-family: var(--display);
  font-size: clamp(1.1rem, 1.4vw, 1.3rem);
  font-weight: 400;
  line-height: 1.4;
  color: var(--ink);
  padding-bottom: 1.2rem;
  border-bottom: 1px solid var(--rule);
  display: flex;
  gap: 1rem;
  align-items: baseline;
}
.questions li::before {
  content: "→";
  color: var(--brass-deep);
  font-style: normal;
  font-family: var(--body);
  flex-shrink: 0;
}

/* === PAIN === */
.pain {
  background: var(--paper-warm);
  position: relative;
}
.pain-grid {
  display: grid;
  grid-template-columns: 1.2fr 1fr;
  gap: clamp(2rem, 5vw, 4rem);
}
.pain-list {
  display: flex;
  flex-direction: column;
  gap: 0;
  margin-top: 2rem;
}
.pain-item {
  padding: 1.5rem 0;
  border-bottom: 1px solid var(--rule);
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 1.5rem;
  align-items: baseline;
}
.pain-item:last-child { border-bottom: none; }
.pain-item .num {
  font-family: var(--display);
  font-style: normal;
  font-size: 1.15rem;
  color: var(--burgundy);
  font-weight: 400;
  min-width: 30px;
}
.pain-item p { font-size: 1.05rem; color: var(--ink-soft); }

.pain-quote {
  background: var(--ink);
  color: var(--paper);
  padding: clamp(2rem, 3vw, 3rem);
  position: relative;
}
.pain-quote::before {
  content: "“";
  position: absolute;
  top: -1rem;
  left: 1.5rem;
  font-family: var(--display);
  font-size: 7rem;
  color: var(--brass);
  line-height: 1;
}
.pain-quote p {
  font-family: var(--display);
  font-style: normal;
  font-weight: 400;
  font-size: clamp(1.4rem, 2.2vw, 1.9rem);
  line-height: 1.25;
  color: var(--paper);
  padding-top: 2rem;
  letter-spacing: -0.02em;
}
.pain-quote .attribution {
  font-family: var(--mono);
  font-weight: 600;
  font-size: 0.7rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--brass);
  margin-top: 1.5rem;
  padding-top: 1.5rem;
  border-top: 1px solid rgba(184, 146, 74, 0.3);
}

/* === IMPLICATION === */
.implication { background: var(--paper); }
.implication-rows {
  display: flex;
  flex-direction: column;
}
.implication-row {
  display: grid;
  grid-template-columns: 1fr 1.5fr;
  gap: 2rem;
  padding: 2rem 0;
  border-top: 1px solid var(--rule);
  align-items: baseline;
}
.implication-row:last-child { border-bottom: 1px solid var(--rule); }
.implication-row .label {
  font-family: var(--mono);
  font-weight: 600;
  font-size: 0.75rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--brass-deep);
}
.implication-row p {
  font-family: var(--display);
  font-size: clamp(1.15rem, 1.6vw, 1.5rem);
  font-weight: 400;
  line-height: 1.4;
}

/* === OPPORTUNITY === */
.opportunity {
  background: var(--ink);
  color: var(--paper);
  position: relative;
  overflow: hidden;
}
.opportunity h2 { color: var(--brass); }
.opportunity h2 em { color: var(--brass); font-style: normal; }
.opportunity .section-header { border-bottom-color: var(--rule-paper); }
.opportunity .section-num { color: rgba(245, 239, 227, 0.55); }
.opportunity .eyebrow { color: var(--brass); }

.opportunity-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(2rem, 5vw, 5rem);
  align-items: start;
  position: relative;
  z-index: 2;
}
.opportunity-body p {
  color: rgba(245, 239, 227, 0.8);
  font-size: 1.08rem;
  margin-bottom: 1.2rem;
  line-height: 1.65;
}
.offers {
  display: flex;
  flex-direction: column;
  gap: 0;
}
.offer {
  padding: 1.4rem 0;
  border-bottom: 1px solid var(--rule-paper);
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 1.5rem;
  align-items: center;
}
.offer:first-child { border-top: 1px solid var(--rule-paper); }
.offer-num {
  font-family: var(--display);
  font-style: normal;
  font-size: 1.6rem;
  color: var(--brass);
  font-weight: 400;
}
.offer-label {
  font-family: var(--display);
  font-size: clamp(1.05rem, 1.3vw, 1.25rem);
  font-weight: 400;
  color: var(--paper);
}

/* === BENEFITS === */
.benefits { background: var(--paper); }
.benefits-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0;
  border-top: 2px solid var(--ink);
}
.benefit {
  padding: 2rem;
  border-right: 1px solid var(--rule);
  border-bottom: 1px solid var(--rule);
  display: flex;
  flex-direction: column;
  gap: 1rem;
  position: relative;
  background: var(--paper);
  transition: background 0.3s ease;
}
.benefit:hover { background: var(--paper-warm); }
.benefit:nth-child(3n) { border-right: none; }
.benefit:nth-last-child(-n+3) { border-bottom: none; }
.benefit-num {
  font-family: var(--mono);
  font-weight: 600;
  font-size: 0.7rem;
  letter-spacing: 0.18em;
  color: var(--brass-deep);
}
.benefit h3 {
  color: var(--brass-deep);
  font-size: 1.35rem;
  font-weight: 400;
  line-height: 1.2;
}
.benefit p {
  color: var(--ink-soft);
  font-size: 0.98rem;
}

/* === ADVERTISER OFFER === */
.advertiser {
  background: var(--paper-warm);
}
.advertiser-grid {
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: clamp(2rem, 5vw, 5rem);
  align-items: start;
}
.advertiser-list {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1.5rem 2rem;
  margin-top: 2rem;
  padding-top: 2rem;
  border-top: 2px solid var(--ink);
}
.advertiser-list div {
  font-family: var(--display);
  font-size: 1.1rem;
  font-weight: 400;
  padding-left: 1.2rem;
  position: relative;
  line-height: 1.3;
}
.advertiser-list div::before {
  content: "\f105";
  font-family: "Font Awesome 6 Free";
  font-weight: 900;
  color: var(--brass);
  position: absolute;
  left: 0; top: 0.15rem;
  width: 6px; height: 6px;
  background: var(--brass);
  border-radius: 50%;
}

/* === PREMIUM POSITION === */
.premium {
  background: var(--ink);
  color: var(--paper);
  text-align: center;
  padding: clamp(5rem, 9vw, 8rem) 0;
  position: relative;
  overflow: hidden;
}
.premium-inner { position: relative; z-index: 2; max-width: 900px; margin: 0 auto; }
.premium .eyebrow { color: var(--brass); justify-content: center; display: inline-flex; }
.premium-statement {
  color: var(--brass);
  font-family: var(--display);
  font-size: clamp(2rem, 5vw, 4.2rem);
  font-weight: 500;
  line-height: 1.1;
  color: var(--paper);
  margin: 2rem 0 2.5rem;
  letter-spacing: -0.02em;
}
.premium-statement em { font-style: normal; color: var(--brass); }
.premium-statement .strike-dot { color: rgba(245, 239, 227, 0.4); }
.premium-statement .strike {
  position: relative;
  display: inline-block;
  color: rgba(245, 239, 227, 0.4);
}
.premium-statement .strike::after {
  content: "";
  position: absolute;
  left: 0; right: 0;
  top: 50%;
  height: 2px;
  background: var(--burgundy);
  transform: rotate(-2deg);
}
.premium-sub {
  font-size: 1.1rem;
  color: rgba(245, 239, 227, 0.7);
  font-weight: 300;
  line-height: 1.6;
  max-width: 60ch;
  margin: 0 auto;
}

/* === AUTHORITY / TIMELINE === */
.authority { background: var(--paper); }
.authority-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: clamp(2rem, 5vw, 5rem);
  align-items: start;
}
.timeline {
  display: flex;
  flex-direction: column;
  gap: 0;
  margin-top: 1rem;
}
.timeline-item {
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 1.5rem;
  padding: 1.3rem 0;
  border-bottom: 1px solid var(--rule);
  align-items: baseline;
}
.timeline-item:first-child { border-top: 2px solid var(--ink); padding-top: 1.5rem; }
.timeline-year {
  font-family: var(--display);
  font-style: normal;
  font-size: 1.5rem;
  font-weight: 400;
  color: var(--brass-deep);
  min-width: 70px;
}
.timeline-event {
  font-family: var(--body);
  font-size: 1rem;
  color: var(--ink-soft);
  line-height: 1.5;
}
.timeline-event strong {
  font-family: var(--display);
  font-weight: 500;
  color: var(--ink);
  font-size: 1.1rem;
  display: block;
  margin-bottom: 0.2rem;
}

/* === FOR WHOM / NOT FOR WHOM === */
.fitness { background: var(--paper-warm); }
.fitness-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 0;
  max-width: 820px;
}
.fitness-col {
  padding: clamp(2rem, 4vw, 3.5rem);
  background: var(--paper);
}
.fitness-col:first-child {
  border-right: 1px solid var(--rule);
}
.fitness-col.not {
  background: var(--ink-soft);
  color: rgba(245, 239, 227, 0.85);
}
.fitness-col h3 {
  color: var(--brass-deep);
  font-size: clamp(1.5rem, 2.5vw, 2rem);
  font-weight: 400;
  margin-bottom: 0.5rem;
}
.fitness-col.not h3 { color: var(--paper); }
.fitness-col .tag {
  display: inline-block;
  font-family: var(--mono);
  font-weight: 600;
  font-size: 0.68rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  padding: 0.3rem 0.7rem;
  border: 1px solid var(--brass);
  color: var(--brass-deep);
  margin-bottom: 1.5rem;
}
.fitness-col.not .tag {
  border-color: var(--burgundy);
  color: #E29CA6;
}
.fitness-col ul {
  list-style: none;
  margin-top: 2rem;
}
.fitness-col li {
  padding: 0.9rem 0;
  border-bottom: 1px solid var(--rule);
  font-size: 1rem;
  display: flex;
  align-items: baseline;
  gap: 0.8rem;
  line-height: 1.45;
}
.fitness-col.not li { border-bottom-color: rgba(245, 239, 227, 0.1); }
.fitness-col li::before { content: none; }
.fitness-col.not li::before {
  content: "−";
  color: #C76D7B;
}

/* === TRANSFORMATION === */
.transform { background: var(--paper); }
.transform-grid {
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  gap: 2rem;
  align-items: center;
  margin-top: 3rem;
}
.transform-col {
  padding: 2rem;
  border: 1px solid var(--rule);
  background: var(--paper-warm);
}
.transform-col.after {
  background: var(--ink);
  color: var(--paper);
  border-color: var(--ink);
}
.transform-col h4 {
  font-family: var(--mono);
  font-size: 0.7rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--brass-deep);
  margin-bottom: 1.5rem;
  font-weight: 500;
}
.transform-col.after h4 { color: var(--brass); }
.transform-col ul { list-style: none; display: flex; flex-direction: column; gap: 0.9rem; }
.transform-col li {
  font-family: var(--display);
  font-size: 1.15rem;
  font-weight: 400;
  line-height: 1.35;
}
.transform-arrow {
  font-family: var(--display);
  font-size: 3rem;
  color: var(--brass);
  font-weight: 400;
  font-style: normal;
}

/* === NEED-PAYOFF === */
.payoff {
  background: var(--ink);
  color: var(--paper);
  position: relative;
  overflow: hidden;
}
.payoff h2 { color: var(--brass); }
.payoff h2 em { color: var(--brass); font-style: normal; }
.payoff .section-header { border-bottom-color: var(--rule-paper); }
.payoff .section-num { color: rgba(245, 239, 227, 0.55); }
.payoff .eyebrow { color: var(--brass); }

.imagine-list {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 0;
  border-top: 1px solid var(--rule-paper);
  border-left: 1px solid var(--rule-paper);
}
.imagine-item {
  padding: 2rem;
  border-right: 1px solid var(--rule-paper);
  border-bottom: 1px solid var(--rule-paper);
  position: relative;
}
.imagine-item .word {
  font-family: var(--display);
  font-style: normal;
  font-size: 0.95rem;
  color: var(--brass);
  margin-bottom: 0.8rem;
  display: block;
}
.imagine-item p {
  font-family: var(--display);
  font-size: clamp(1.1rem, 1.4vw, 1.3rem);
  font-weight: 400;
  line-height: 1.4;
  color: var(--paper);
}

/* === FORM SECTION === */
.form-section {
  background: var(--paper);
  padding: clamp(4rem, 8vw, 7rem) 0;
}
.form-wrapper {
  display: grid;
  grid-template-columns: 1fr 1.2fr;
  gap: clamp(2rem, 5vw, 5rem);
  align-items: start;
  max-width: 1100px;
  margin: 0 auto;
}
.form-aside h2 {
  font-size: clamp(2rem, 3.5vw, 3rem);
  margin-bottom: 1.5rem;
}
.form-aside h2 em { font-style: normal; color: var(--brass); }
.form-aside p {
  font-size: 1.05rem;
  color: var(--ink-soft);
  margin-bottom: 1.5rem;
  line-height: 1.6;
}
.form-aside .urgency {
  margin-top: 2rem;
  padding: 1.5rem;
  background: var(--ink);
  color: var(--paper);
  position: relative;
}
.form-aside .urgency::before {
  content: "";
  position: absolute;
  top: 0; left: 0;
  width: 4px;
  height: 100%;
  background: var(--brass);
}
.form-aside .urgency .label {
  font-family: var(--mono);
  font-weight: 600;
  font-size: 0.7rem;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--brass);
  margin-bottom: 0.6rem;
  display: block;
}
.form-aside .urgency p {
  color: rgba(245, 239, 227, 0.85);
  font-size: 0.95rem;
  margin: 0;
}

form {
  background: var(--paper-warm);
  padding: clamp(1.8rem, 3vw, 2.5rem);
  border: 1px solid var(--rule);
  position: relative;
}
.form-header {
  margin-bottom: 1.8rem;
  padding-bottom: 1.5rem;
  border-bottom: 1px solid var(--rule);
}
.form-header h3 {
  font-size: 1.5rem;
  font-weight: 500;
  margin-bottom: 0.4rem;
}
.form-header p {
  font-size: 0.9rem;
  color: var(--muted);
}

.form-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 1.1rem;
}
.field { display: flex; flex-direction: column; gap: 0.4rem; }
.field.full { grid-column: 1 / -1; }

label {
  font-family: var(--mono);
  font-size: 0.7rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--ink-soft);
  font-weight: 500;
}
label .req { color: var(--burgundy); margin-left: 2px; }

input, select, textarea {
  font-family: var(--body);
  font-size: 1rem;
  padding: 0.85rem 1rem;
  background: var(--paper);
  border: 1px solid var(--rule);
  color: var(--ink);
  width: 100%;
  transition: border-color 0.2s, background 0.2s;
  border-radius: 0;
}
input:focus, select:focus, textarea:focus {
  outline: none;
  border-color: var(--brass);
  background: #fff;
}
textarea { resize: vertical; min-height: 90px; }

select {
  -webkit-appearance: none;
  -moz-appearance: none;
  appearance: none;
  background-image: url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='12' height='8' viewBox='0 0 12 8'><path fill='%23B8924A' d='M6 8L0 0h12z'/></svg>");
  background-repeat: no-repeat;
  background-position: right 1rem center;
  padding-right: 2.5rem;
}
select:disabled { opacity: 0.5; cursor: not-allowed; }

/* Phone group with locked +55 */
.phone-group {
  display: grid;
  grid-template-columns: auto 1fr;
  gap: 0;
}
.phone-prefix {
  background: var(--ink);
  color: var(--paper);
  font-family: var(--mono);
  font-size: 0.95rem;
  font-weight: 500;
  display: flex;
  align-items: center;
  padding: 0 1rem;
  border: 1px solid var(--ink);
  user-select: none;
  pointer-events: none;
  letter-spacing: 0.05em;
}
.phone-input {
  border-left: none !important;
  letter-spacing: 0.02em;
}

label.consent {
  grid-column: 1 / -1;
  display: flex;
  gap: 0.8rem;
  align-items: flex-start;
  font-size: 0.85rem;
  color: var(--ink-soft);
  line-height: 1.45;
  cursor: pointer;
  font-family: var(--body);
  text-transform: none;
  letter-spacing: 0;
  font-weight: 400;
}
label.consent input { width: auto; margin-top: 3px; accent-color: var(--brass); flex-shrink: 0; }
label.consent span { font-family: var(--body); text-transform: none; letter-spacing: 0; font-size: 0.85rem; color: var(--ink-soft); }

.submit-row {
  grid-column: 1 / -1;
  margin-top: 1rem;
}
.btn-submit {
  width: 100%;
  background: var(--ink);
  color: var(--paper);
  padding: 1.1rem;
  font-size: 1rem;
  font-weight: 500;
  border: 1px solid var(--ink);
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 0.7rem;
  transition: all 0.2s;
}
.btn-submit:hover {
  background: var(--brass);
  color: var(--ink);
  border-color: var(--brass);
}
.btn-submit:disabled { opacity: 0.6; cursor: wait; }

.form-foot {
  font-size: 0.78rem;
  color: var(--muted);
  margin-top: 1rem;
  grid-column: 1 / -1;
  text-align: center;
  line-height: 1.4;
}

.form-message {
  grid-column: 1 / -1;
  padding: 1rem;
  margin-bottom: 1rem;
  display: none;
  font-size: 0.95rem;
  text-align: center;
}
.form-message.success { background: #DFE9D9; color: #1F4D1A; display: block; }
.form-message.error { background: #F4D5D5; color: #7A1F1F; display: block; }

/* === FINAL CTA === */
.final {
  background: var(--ink);
  color: var(--paper);
  text-align: center;
  padding: clamp(5rem, 8vw, 7rem) 0;
}
.final h2 {
  color: var(--brass);
  font-size: clamp(2rem, 4vw, 3.5rem);
  margin-bottom: 1.5rem;
}
.final h2 em { color: var(--brass); font-style: normal; }
.final p {
  font-size: 1.1rem;
  color: rgba(245, 239, 227, 0.75);
  max-width: 60ch;
  margin: 0 auto 2.5rem;
  line-height: 1.6;
}

/* === FOOTER === */
footer {
  background: #0A0807;
  color: rgba(245, 239, 227, 0.55);
  padding: 3rem 0 2rem;
  font-size: 0.85rem;
}
.footer-inner {
  display: grid;
  grid-template-columns: 1fr auto;
  gap: 2rem;
  align-items: center;
  flex-wrap: wrap;
}
footer .brand { color: var(--paper); }
.footer-meta {
  font-family: var(--mono);
  font-weight: 600;
  font-size: 0.72rem;
  letter-spacing: 0.12em;
  text-transform: uppercase;
}

/* === WHATSAPP FLOAT === */
.wa-float {
  position: fixed;
  bottom: 24px;
  right: 24px;
  z-index: 90;
  display: flex;
  align-items: center;
  gap: 0.7rem;
  background: #25D366;
  color: #fff;
  padding: 0.9rem 1.3rem 0.9rem 1rem;
  border-radius: 999px;
  font-weight: 600;
  font-size: 0.95rem;
  box-shadow: 0 12px 28px -4px rgba(37, 211, 102, 0.45), 0 4px 12px rgba(0,0,0,0.15);
  cursor: pointer;
  transition: all 0.25s ease;
  border: none;
  font-family: var(--body);
}
.wa-float:hover { transform: translateY(-2px); box-shadow: 0 16px 36px -4px rgba(37, 211, 102, 0.55); }
.wa-float svg { width: 22px; height: 22px; flex-shrink: 0; }
.wa-float .label-full { display: inline; }
.wa-float .label-short { display: none; }

/* === WA MODAL === */
.wa-modal-overlay {
  position: fixed;
  inset: 0;
  background: rgba(20, 17, 15, 0.78);
  backdrop-filter: blur(6px);
  -webkit-backdrop-filter: blur(6px);
  z-index: 200;
  display: none;
  align-items: center;
  justify-content: center;
  padding: 1.2rem;
  animation: fadeIn 0.25s ease;
}
.wa-modal-overlay.open { display: flex; }
.wa-modal {
  background: var(--paper);
  max-width: 460px;
  width: 100%;
  padding: clamp(1.8rem, 3vw, 2.5rem);
  position: relative;
  border: 1px solid var(--rule);
  animation: slideUp 0.3s ease;
}
@keyframes fadeIn { from { opacity: 0; } to { opacity: 1; } }
@keyframes slideUp { from { opacity: 0; transform: translateY(20px); } to { opacity: 1; transform: translateY(0); } }

.wa-modal h3 {
  font-size: 1.7rem;
  margin-bottom: 0.6rem;
  font-weight: 500;
}
.wa-modal h3 em { color: #25D366; font-style: normal; }
.wa-modal > p {
  color: var(--muted);
  font-size: 0.95rem;
  margin-bottom: 1.5rem;
  line-height: 1.5;
}
.wa-close {
  position: absolute;
  top: 0.8rem; right: 0.8rem;
  width: 36px; height: 36px;
  display: grid; place-items: center;
  font-size: 1.4rem;
  color: var(--ink-soft);
  transition: color 0.2s;
}
.wa-close:hover { color: var(--ink); }
.wa-modal form { background: transparent; padding: 0; border: none; }

/* === RESPONSIVE === */
@media (max-width: 960px) {
  .hero { padding: 5.5rem 0 0; }
  .hero-inner,
  .identify-grid,
  .pain-grid,
  .opportunity-grid,
  .advertiser-grid,
  .authority-grid,
  .form-wrapper {
    grid-template-columns: 1fr;
  }
  .hero-feature { padding: 1.5rem 0 0; transform: none; }
  .hero-feature-img { width: 100%; max-width: 460px; height: auto; }
  .benefits-grid { grid-template-columns: repeat(2, 1fr); }
  .benefit:nth-child(3n) { border-right: 1px solid var(--rule); }
  .benefit:nth-child(2n) { border-right: none; }
  .benefit:nth-last-child(-n+3) { border-bottom: 1px solid var(--rule); }
  .benefit:nth-last-child(-n+2) { border-bottom: none; }
  .imagine-list { grid-template-columns: 1fr; }
  .transform-grid { grid-template-columns: 1fr; }
  .transform-arrow { transform: rotate(90deg); justify-self: center; }
  .advertiser-list { grid-template-columns: 1fr; }
  .section-header { grid-template-columns: 1fr; gap: 1rem; }
  .implication-row { grid-template-columns: 1fr; gap: 0.4rem; }
  .fitness-grid { grid-template-columns: 1fr; }
  .fitness-col:first-child { border-right: none; border-bottom: 1px solid var(--rule); }
}

@media (max-width: 640px) {
  .form-grid { grid-template-columns: 1fr; }
  .benefits-grid { grid-template-columns: 1fr; }
  .benefit { border-right: none !important; border-bottom: 1px solid var(--rule) !important; }
  .benefit:last-child { border-bottom: none !important; }
  .nav-cta { display: none; }
  .hero-badges { gap: 1.2rem; }
  .wa-float { padding: 0.85rem 1rem; bottom: 16px; right: 16px; }
  .wa-float .label-full { display: none; }
  .wa-float .label-short { display: inline; }
  .footer-inner { grid-template-columns: 1fr; }
}

/* === ACCESSIBILITY === */
@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after {
    animation-duration: 0.01ms !important;
    transition-duration: 0.01ms !important;
    scroll-behavior: auto !important;
  }
}

input:focus-visible, select:focus-visible, textarea:focus-visible,
button:focus-visible, a:focus-visible {
  outline: 2px solid var(--brass);
  outline-offset: 2px;
}

/* Reveal animation */
.reveal {
  opacity: 0;
  transform: translateY(20px);
  transition: opacity 0.7s ease, transform 0.7s ease;
}
.reveal.visible { opacity: 1; transform: translateY(0); }


/* === Textos justificados (padrão Equipe K) === */
p, li, .timeline-event, .advertiser-list div {
  text-align: justify;
  text-justify: inter-word;
}
.premium p, .final p, .form-note, .hero-badge, .urgency p { text-align: inherit; }

/* === Polimento profissional === */
::selection { background: var(--brass); color: var(--ink); }

/* Barra de progresso de leitura */
#scrollProgress {
  position: fixed; top: 0; left: 0; height: 3px; width: 0%;
  background: linear-gradient(90deg, var(--brass-deep), var(--brass), #E8C27A);
  z-index: 200; transition: width 0.1s linear;
}

/* Ícones utilitários */
.li-ico { color: var(--brass); font-size: 0.95rem; flex-shrink: 0; margin-top: 3px; }
.li-ico.dim { color: var(--muted); }
.fitness-col li, .transform-col li { display: flex; align-items: flex-start; gap: 0.7rem; }
.pain-item .num i { color: var(--burgundy); font-size: 1.2rem; }
.urgency .label i { color: var(--brass); margin-right: 4px; }

/* Benefícios: ícone + hover elegante */
.benefit-ico {
  width: 46px; height: 46px;
  display: grid; place-items: center;
  border: 1px solid rgba(184, 146, 74, 0.45);
  color: var(--brass-deep);
  font-size: 1.1rem;
  border-radius: 2px;
  background: rgba(184, 146, 74, 0.06);
  transition: all 0.35s ease;
}
.benefit { transition: background 0.35s ease, transform 0.35s ease, box-shadow 0.35s ease; }
.benefit:hover { background: #fff; transform: translateY(-4px); box-shadow: 0 18px 40px rgba(20, 17, 15, 0.10); z-index: 2; }
.benefit:hover .benefit-ico { background: var(--brass); color: var(--ink); border-color: var(--brass); }

/* Ofertas (seção escura): ícone à direita */
.offer { grid-template-columns: auto 1fr auto; transition: padding-left 0.3s ease; }
.offer-ico { color: rgba(184, 146, 74, 0.8); font-size: 1.05rem; }
.offer:hover { padding-left: 0.5rem; }
.offer:hover .offer-ico { color: var(--brass); }

/* Imagine: ícone dourado discreto */
.imagine-ico {
  display: inline-grid; place-items: center;
  width: 42px; height: 42px;
  border: 1px solid rgba(184, 146, 74, 0.5);
  color: var(--brass); font-size: 1rem;
  border-radius: 2px; margin-bottom: 1rem;
  transition: all 0.3s ease;
}
.imagine-item { transition: background 0.3s ease; }
.imagine-item:hover { background: rgba(184, 146, 74, 0.05); }
.imagine-item:hover .imagine-ico { background: var(--brass); color: var(--ink); }

/* Botões: presença premium */
.btn-primary, .btn-submit { transition: transform 0.25s ease, box-shadow 0.25s ease, background 0.25s ease; }
.btn-primary:hover, .btn-submit:hover { transform: translateY(-2px); box-shadow: 0 12px 30px rgba(184, 146, 74, 0.35); }
.nav-cta { transition: transform 0.25s ease, box-shadow 0.25s ease; }
.nav-cta:hover { transform: translateY(-1px); box-shadow: 0 8px 20px rgba(184, 146, 74, 0.3); }

/* Formulário: foco refinado */
input:focus, select:focus, textarea:focus {
  border-color: var(--brass) !important;
  box-shadow: 0 0 0 3px rgba(184, 146, 74, 0.18);
  outline: none;
}

/* Timeline: marcador dourado */
.timeline-year { position: relative; }

/* Rodapé da marca */
footer .brand-mark-img { filter: drop-shadow(0 2px 8px rgba(184, 146, 74, 0.25)); }


/* === LGPD: barra de cookies e políticas === */
.cookie-bar {
  position: fixed;
  left: 0; right: 0; bottom: 0;
  z-index: 300;
  background: rgba(20, 17, 15, 0.97);
  backdrop-filter: blur(14px);
  -webkit-backdrop-filter: blur(14px);
  border-top: 1px solid rgba(184, 146, 74, 0.45);
  color: var(--paper);
  padding: 1.1rem var(--gutter);
  display: none;
  box-shadow: 0 -12px 40px rgba(0, 0, 0, 0.35);
}
.cookie-bar.visible { display: block; animation: cookieUp 0.45s ease; }
@keyframes cookieUp { from { transform: translateY(100%); } to { transform: translateY(0); } }
.cookie-inner {
  max-width: var(--col-max);
  margin: 0 auto;
  display: flex;
  align-items: center;
  gap: 1.5rem;
  flex-wrap: wrap;
}
.cookie-ico {
  flex-shrink: 0;
  width: 42px; height: 42px;
  display: grid; place-items: center;
  border: 1px solid rgba(184, 146, 74, 0.5);
  border-radius: 2px;
  color: var(--brass);
  font-size: 1.1rem;
}
.cookie-text { flex: 1 1 320px; font-size: 0.88rem; line-height: 1.55; color: rgba(245, 239, 227, 0.85); text-align: justify; }
.cookie-text a { color: var(--brass); text-decoration: underline; text-underline-offset: 2px; }
.cookie-actions { display: flex; gap: 0.7rem; flex-wrap: wrap; }
.cookie-btn {
  font-family: var(--display);
  font-size: 0.82rem;
  font-weight: 600;
  letter-spacing: 0.04em;
  padding: 0.7rem 1.3rem;
  border-radius: 2px;
  cursor: pointer;
  border: 1px solid transparent;
  transition: all 0.25s ease;
  white-space: nowrap;
}
.cookie-btn.accept { background: var(--brass); color: var(--ink); }
.cookie-btn.accept:hover { transform: translateY(-1px); box-shadow: 0 8px 20px rgba(184, 146, 74, 0.35); }
.cookie-btn.essential { background: transparent; color: var(--paper); border-color: rgba(245, 239, 227, 0.35); }
.cookie-btn.essential:hover { border-color: var(--brass); color: var(--brass); }

/* Modal de políticas */
.lgpd-overlay {
  position: fixed; inset: 0;
  z-index: 400;
  background: rgba(10, 8, 7, 0.75);
  backdrop-filter: blur(6px);
  display: none;
  align-items: center; justify-content: center;
  padding: 1.5rem;
}
.lgpd-overlay.open { display: flex; }
.lgpd-modal {
  background: var(--paper);
  color: var(--ink);
  max-width: 760px;
  width: 100%;
  max-height: 84vh;
  overflow-y: auto;
  border-radius: 3px;
  border-top: 3px solid var(--brass);
  padding: clamp(1.5rem, 4vw, 2.8rem);
  position: relative;
  box-shadow: 0 30px 80px rgba(0, 0, 0, 0.5);
}
.lgpd-close {
  position: sticky;
  top: 0;
  float: right;
  background: var(--ink);
  color: var(--paper);
  border: none;
  width: 36px; height: 36px;
  border-radius: 2px;
  font-size: 1.2rem;
  cursor: pointer;
  transition: background 0.25s ease;
}
.lgpd-close:hover { background: var(--brass); color: var(--ink); }
.lgpd-modal h3 {
  font-family: var(--display);
  font-size: 1.5rem;
  color: var(--brass-deep);
  margin-bottom: 1.2rem;
}
.lgpd-modal h4 {
  font-family: var(--display);
  font-size: 1.02rem;
  color: var(--ink);
  margin: 1.5rem 0 0.5rem;
}
.lgpd-modal p, .lgpd-modal li {
  font-size: 0.92rem;
  line-height: 1.65;
  color: var(--ink-soft);
  text-align: justify;
}
.lgpd-modal ul { padding-left: 1.2rem; margin: 0.5rem 0; }
.lgpd-modal .lgpd-note {
  margin-top: 1.8rem;
  padding: 1rem 1.2rem;
  background: rgba(184, 146, 74, 0.08);
  border-left: 3px solid var(--brass);
  font-size: 0.85rem;
}

/* Rodapé: links legais */
.footer-legal {
  max-width: var(--col-max);
  margin: 1.2rem auto 0;
  padding-top: 1.2rem;
  border-top: 1px solid rgba(245, 239, 227, 0.1);
  display: flex;
  flex-wrap: wrap;
  gap: 0.6rem 1.8rem;
  align-items: center;
  font-size: 0.8rem;
  color: rgba(245, 239, 227, 0.6);
}
.footer-legal a {
  color: rgba(245, 239, 227, 0.75);
  text-decoration: none;
  transition: color 0.25s ease;
}
.footer-legal a:hover { color: var(--brass); }
.footer-legal i { color: var(--brass); margin-right: 5px; font-size: 0.75rem; }
@media (max-width: 640px) {
  .cookie-inner { gap: 1rem; }
  .cookie-actions { width: 100%; }
  .cookie-btn { flex: 1; text-align: center; }
}

/* === Ajustes de identidade (Equipe K) === */
.brand-mark-img { width: auto; height: 54px; object-fit: contain; }
.brand-reg {
  font-size: 0.55rem;
  color: var(--brass);
  line-height: 1;
  margin-left: 2px;
  align-self: flex-start;
  transform: translateY(4px);
}
sup.reg { font-size: 0.45em; line-height: 0; vertical-align: super; letter-spacing: 0; }
h1, h2, h3, h4, p, li, a, span, label { hyphens: none; -webkit-hyphens: none; }
p, li { overflow-wrap: normal; word-break: normal; }